The Consumer Brands Association is a U.S.-based trade association that represents major consumer packaged goods (CPG) companies and manufacturers; it advocates for industry interests on regulatory, legislative, and public policy issues affecting product safety, supply chains, packaging and recycling, labeling, and consumer choice.
Advocates on regulatory and legislative issues including food and product safety, labeling and packaging standards, plastics and recycling policy, supply chain and transportation, trade and tariff policy, tax and fiscal issues affecting manufacturers, workforce and labor matters, and sustainability initiatives for consumer brands.
Primarily funded by membership dues, sponsorships, and fees paid by member consumer packaged goods companies and related industry partners.
Prominent member companies and industry partners commonly include large CPG firms such as Procter & Gamble, PepsiCo, The Coca‑Cola Company, Nestlé, and Kraft Heinz, along with affiliated state and regional trade associations and industry executives.
Trade association; nonprofit (industry association, typically organized under 501(c)(6) principles)
